Beauty and Sustainability Go Hand in Hand: Leading Brands Demonstrate Sustainable Beauty Actions in June
As consumers increasingly focus on environmental and sustainability issues, beauty brands actively respond and promote corresponding transformations. From the ingredients and packaging of products to the production process, and recycling policies, the sustainable beauty industry is paying more attention to overall sustainable value. Let’s look at the sustainable solutions brands have come up with in June!
Trends in Sustainable Beauty
Sustainable beauty is cosmetic brands or products emphasizing environmental and social responsibility. Important considerations include the use of environmentally friendly ingredients, the selection of eco-friendly packaging, the implementation of low-carbon production processes, the design of recyclable product policies, and the promotion of sustainable action plans.
► Green Ingredients: Use biodegradable, natural, or fair-trade raw materials and avoid harmful chemicals.
► Eco-friendly Packaging: Adopting recyclable or biodegradable packaging to reduce plastic waste.
► Sustainable Processes: Reducing carbon emissions during production.
► Encourage Recycling: Providing recycling programs to encourage consumers to recycle used products for reuse.
► Sustainable Actions: Awakening everyone’s sustainability consciousness through brand power.
Leading Brand’s Sustainable Solutions in June
LA MER, a beauty brand dedicated to ocean conservation, has long called for ocean protection on World Oceans Day (June 8th) and has worked hard to reduce ocean waste through local and global charity activities over the past 20 years. This year, LA MER centered on this and teamed up with Taiwanese partners who care about environmental conservation to cultivate the next generation’s awareness of ocean conservation through education.
BIOTHERM committed to ocean conservation for over ten years, launched the “Sail Towards Sustainability, Lead the Wave” conservation action with internationally renowned sailor Paul Meilhat on World Oceans Day. In this three-month world sailing race, Biotherm installed a high-speed microscope developed in cooperation with TARA OCEAN FOUNDATION to continuously collect data on “ocean plankton” during the sailing process, contributing to ocean health research and aiming to fully understand changes in the ocean environment, to continue to promote the sustainable protection of the ocean. For this, Biotherm launched a new ocean-friendly UV isolation hydrogel lotion on June 1st. The product’s ingredients and packaging are decomposable and 100% recyclable, providing a new way of sun protection that cares for both oneself and the Earth.
L’OCCITANE’s new Herbal Essence Anti-dandruff Shampoo, launched on June 1st, demonstrates its commitment to sustainability in its ingredients and packaging. 98% of the product’s ingredients come from pure natural ingredients and are 100% biodegradable; meanwhile, the packaging uses 100% recyclable plastic, which is expected to reduce 570 kilograms yearly. This effort highlights that beauty brands like L’OCCITANE can protect environmental issues while maintaining product effectiveness.
The above examples show how sustainable beauty brands can provide high-quality beauty products through innovative product design and environmental consciousness and make significant contributions to our Earth. This trend indicates that consumers can care about our planet while pursuing beauty. Today, choosing sustainability does not mean sacrificing beauty. On the contrary, beauty and environmental protection can coexist, support each other, and jointly shape a better future. At Unicare, we’re proud to offer sustainable solutions for ingredients, formulas, and packaging materials. We invite you to reach out and explore the possibilities of creating impactful, sustainable beauty business opportunities with us!